Social Eco System
Babylon's team of social media specialists understand that the power of social media, from Facebook, Twitter, YouTube, or any one of the other social networking environments, is the power to create conversations directly relevant and useful to the individual participant or segment group.
We are personally familiar with the online conversations specific to the clients' needs, whether it is Saudi women discussing Islamic fashion, or Indian farmers discussing issues of caste, or a multi-ethnic group of sixteen year old girls in Dubai discussing music and make up.
Our teams are recruited to be representative of the audience. We believe that no matter how incisive our breakthrough analytics algorithms are, there is no replacement for the cultural, personal and emotional understanding that can only come from human shared experience with your target audience.